- ROLE
Graphic Designer/Art Direction
- FOR
Landmark Entertainment Group
What is presented here is a wide format PRESENTATION BOOK represented as single two-page-spreads with the first spread being the BOOK COVER including the book spine in the center.
I was responsible for the full art direction and graphic design, logotype and branding design of this resort, hotel and spa project. I wanted to visually create a clean and serene, relaxing mood, somewhat home and garden but elegant, soothing design direction. The project is a resort, gardens and spa development so I felt it needed a very clean almost zen like quality to the design. I took Chinese watercolor art as the basis for the main design elements. In addition to the overall layout work, I also did did full logo explorations for this project, please look at the spread with the logos. If you take your time and look closely you’ll see all kinds of subtle graphic work and all the care and love I put into the design and typography, as I always do with every project I take on.