— ROLES

Art Direction

Graphic Design

Lendistry Internal Re-Branding

At Lendistry, I was brought into elevate the company’s internal visual communications by designing executive presentations, marketing collateral, and presentation template systems that translated complex financial products and lending programs into clear, engaging visual stories.

Working closely with marketing teams and c-suite executives, I developed presentation templates, campaign graphics, infographics, and branded visual assets that strengthened consistency across executive, partner, and internal communications. The project showcases my expertise in presentation design, branding, typography, information hierarchy, iconography, data visualization, layout, and visual storytelling—creating polished, business-focused communications that are both informative and visually compelling.

In addition to the creative work, I established organized asset and file management workflows that improved collaboration, accelerated production, and made presentation materials easier to maintain and reuse across departments.