Print Design - CRA Brochure Redesign


Graphic Designer/Art Direction


Creative Resource Associates (CRA)


Boutique Elegant Brochure

As you will note with other Presentation Books, I present them in my portfolios as single two-page-spreads with the first spread being the BOOK COVER with the book spine in the center.

I was hired to explore redesign of Creative Resource Associates, a renowned interior design firm in Woodland Hills, and the owners of the company loved my direction that I completed a full brochure redesign for the client.

I produced an accompanying slide presentation DECK version that accompanied the brochure. I design deck slide presentations exclusively in Adobe InDesign and then export each ‘slide page’ separately in JPG format which then is placed in 4:3 ratio PowerPoint presentations. I also export from InDesign a multi-purpose PDF that could serve as a static PDF presentation and send to clients via email and/or distribute through their website and online file sharing services like Dropbox, etc.